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As the toy market continues to evolve with innovation and seasonal trends, outdoor toys remain a strong and evergreen category, especially during spring and summer months. In 2025, demand for outdoor fun is expected to surge with parents, resellers, and toy stores all seeking the next best-sellers. Whether you're an online merchant, wholesaler, or retail buyer, knowing the top outdoor toys to sell in 2025 is crucial to driving sales and customer satisfaction.
Here's a deep dive into the most popular and profitable categories, from water blasters and splash pads to ride-on toys and camping fun.
Water blasters are back — and they're bigger, bolder, and more innovative than ever. In 2025, new-age water guns combine high pressure, long-range shooting, and kid-friendly ergonomic designs. Popular models feature rechargeable batteries, LED lights, and futuristic designs that resemble sci-fi blasters.
Water blasters appeal to kids aged 5–12 and are particularly hot during warm-weather months. They're also great for backyard parties, beach vacations, and park outings, making them a versatile addition to any toy line-up.
Why sell water blasters in 2025?
Seasonal demand peaks in spring/summer
Viral potential on TikTok and Instagram
Appeals to both boys and girls
Strong gift potential
From toddlers to tweens, bubble toys are enjoying a massive resurgence in 2025. Bubble machines, bubble wands, bubble lawnmowers, and wearable bubble gear are all top picks. Parents love them because they encourage outdoor play without screens, while kids are fascinated by the visual joy of thousands of bubbles in the air.
In 2025, look for battery-operated automatic bubble machines, scented bubble solutions, and multifunctional toys that combine lights, sound, and bubbles in one product.
Splash pads have become a backyard essential, especially in households with toddlers or preschool-aged children. These inflatable mats connect easily to a garden hose and provide safe, low-water-depth fun.
What's new in 2025? Interactive splash pads with learning elements, animal themes, and even mini fountains that respond to movement or pressure are big hits.
Why splash pads sell well:
Easy to use and store
Ideal for small outdoor spaces
Safe for younger children
Popular among daycare centers and kindergartens
Pool toys remain a reliable seller every year — and in 2025, it's all about multi-use, inflatable toys. Think unicorn floats, water volleyball sets, floating basketball hoops, and diving rings that double as LED night lights.
More eco-conscious buyers are also seeking PVC-free or biodegradable pool toys, which opens up a niche for eco-friendly products.
Sand toys are a timeless hit, and 2025 brings multi-functional sets that include mini trucks, molds, sieves, and collapsible buckets. Durability and easy portability are top features buyers are looking for.
There's also a trend toward sensory sand for both outdoor and indoor use, merging creative play with early learning.
Ride-on toys are an evergreen outdoor favorite. In 2025, we're seeing an explosion of electric ride-ons, including mini motorcycles, construction vehicles, and even Bluetooth-enabled cars. Non-powered push ride-ons still perform well for younger toddlers.
For toy sellers, stocking different age ranges from toddler to pre-teen ensures broader market coverage.
Top features buyers look for:
Long battery life
Safety features (seat belts, speed limits)
Realistic sound effects
Licensed models (cars, bikes)
With more families seeking backyard adventures, toy camping sets have surged in popularity. Look for kids' tents, pretend campfires, explorer kits with binoculars, and even toy lanterns.
Parents appreciate toys that promote imaginative play, and camping toys provide a unique blend of learning and fun.
Great for:
Family bonding
Backyard sleepovers
Educational play themes
With increasing awareness of the importance of physical activity, sports toys are trending like never before. From mini basketball hoops to portable soccer nets, these toys are ideal for kids who love to stay active.
2025 trends show a growing market for multi-sport sets, which include several games in one package, offering greater value.
Top-selling sports toys:
Adjustable basketball hoops
Tennis training rebounders
Golf sets for toddlers
Flying discs and foam boomerangs
Remote control (RC) toys are evolving into durable, terrain-tackling machines perfect for outdoor adventures. RC boats, trucks, and drones are now made with shock-absorbing materials, longer battery lives, and even first-person-view (FPV) goggles.
In 2025, there's a clear trend toward all-weather, waterproof, and rechargeable RC toys that can handle sand, mud, snow, and shallow water. Amphibious RC cars, off-road monster trucks, and high-speed boats are especially popular among kids aged 6–12. Many come with LED lights, stunt features, or camera connectivity, adding more excitement and collectability.
These toys are no longer just for hobbyists — they're becoming a must-have for any child who loves action, control, and outdoor play.
If you're seeking a trusted toy brand to source your outdoor collection in 2025, Zhorya deserves your attention. With a reputation for high-quality design, safety compliance, and trend-forward creativity, Zhorya offers a wide portfolio of outdoor toys, including:
RC stunt cars with water-splash features
Ride-on vehicles with upgraded battery systems
Water and bubble guns with ergonomic grip
STEM-integrated sports and camping toys
What sets Zhorya apart is their R&D-driven design philosophy and commitment to child-safe materials, ensuring each toy meets international safety standards while staying fun and market-relevant.
Whether you're a global distributor, Amazon seller, or toy shop owner, partnering with Zhorya can give you an edge in the competitive 2025 outdoor toy market.
Outdoor toys remain a top-selling category in 2025, driven by innovation and seasonal demand. From splash pads to RC cars, these products offer fun, safety, and market appeal. Stocking trending items and partnering with trusted brands like Zhorya ensures strong sales and customer satisfaction. Stay ahead with the right mix and watch your business grow.